Coaching Pitfall – Overemphasis on Money

Some organizations talk about wanting to grow and develop people, but at the end of the day, all of the decisions seem to be made relative to finances and shareholder value.  If we go back to the trust issue that we talked about early on, if people do not trust you they are not going to allow you to coach them. 

When a company puts too much emphasis on finances, the coaching never feels genuine or takes hold.